Solved Case Analysis: Identifying the VIPs at eTOTS by Phillip E. Pfeifer, Paul W. Farris, Ichiro Vic Shiraki

Get the Best Analysis to this Case Study written by MBA/CFA writers.

**Order Now by just sending an email at assignment@writerkingdom.com . Send us case study file and questions which you want to get covered in case solution. Click Here to see how it works

Compare

Description

This case contains the instructions for a hands-on data-mining exercise. The purpose of the exercise is to identify high value customers of an online retailer in order to give them VIP treatment. The exercise uses purchase data for 60,000 customers. The background is described in “Customer Care at eTots.com” (UVA-M-0649).

Publishing Authority:

Darden Business Publishing – University of Virginia

Reviews

There are no reviews yet.

Be the first to review “Solved Case Analysis: Identifying the VIPs at eTOTS by Phillip E. Pfeifer, Paul W. Farris, Ichiro Vic Shiraki”

Your email address will not be published. Required fields are marked *