Solved Case Analysis: Marilyn Carlson Nelson and Transition at Carlson Companies by Alexander B. Horniman

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Description

Carlson Companies is a very successful family-owned enterprise. After years of waiting, Marilyn Carlson Nelson finally assumes leadership of the firm. She makes a number of positive changes and builds the enterprise around the Carlson credo. Much to her dismay, her son is forced to leave the company, and Marilyn must select a new CEO from outside the family. She turns the business over to Hubert Joly and a new chapter begins.

Publishing Authority:

Darden Business Publishing – University of Virginia

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