Solved Case Analysis: Shell Italia B by Lynn A. Isabella, Robert E. Spekman, Thomas C. MacAvoy, Ted Forbes

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Description

This case continues the examination begun in the A case (UVA-OB-0586) of the critical role played by three alliance managers during Shell’s attempt to reenter the Italian market through a joint venture with MontEdison.

Publishing Authority:

Darden Business Publishing – University of Virginia

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