Solved Case Analysis: Virginia Craftsmen, Inc. by C. Ray Smith, James Sowers

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Description

This case is intended to help students understand the complexities in selling or attempting to turn around an unprofitable business. Some of the issues involved are: (1) valuing a private company that has lost money for several years and has few tangible assets, (2) controlling costs and developing pricing strategies, (3) key factors necessary to turn around a cash-poor private company.

Publishing Authority:

Darden Business Publishing – University of Virginia

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