Description
Solution Pages: 11
Files that you will download:
Word (.docx)
Structure of Company Analysis:
Value Proposition
- Excellence in Offering
- Global presence of Danone
- Health driven Products
- Sustainable food chain
- Product availability to everyone
Managerial aspects of value addition
Strengthen Excellence in value Proposition
Structural and Leadership Excellence
Sample of Solution
Danone is a leading supplier of various food products which enlists fresh dairy products, water, medical nutrition and baby nutrition. Although the company has been serving its customer since 1919 but it gained a significant share of the food market in 1972 when it get merged with BSN (Danone.com, 2016). After the merger the company gained an exponential growth and introduced many new food products through the course of its life till now. The company acquired it’s every business strategy while maintaining the health of its customers as the top most priority. The company has been working with a mission to provide its customers high-quality natural food that will help them to build health through all the stages of life
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Health Driven Products:
The health of the consumers, as the major concern for the company, demands Danone to provide nutrition enriched food products along with proper enlightenment of the consumers to enhance the awareness and importance of balanced diet. The management has set four key priorities in order to ensure that all the health care demands of its customers are appropriately satisfied. These priorities require the products to be healthy, benchmarked and tailored along with proper guidance regarding the health related issues.
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Managerial aspects of value addition:
The framework of an organization is the key to structuring its core value and shape the organization both internally and externally. Internal excellence would considerably enhance the efficiency of operations while the external excellence ensures value to the customers. The culture and governance of Danone is an intrinsic determinant of its corporate success and commitment to the ensure health of its consumers. The company has an edge over its competitors, due to the culture it engulfs, as it guarantees the dedication of the employees at all the levels of the company.
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